Digital Influence & Soft Power
Unleash the power of influence

December 7th to 10thAgadir, Morocco.

About us

The fourth edition of the Global Influencer Summit is taking place this year in Agadir, following two editions in Marrakech and one in Essaouira. The event aims to highlight disruptive solutions and harness the power of influencer marketing in a rapidly changing world.


Gain valuable knowledge from keynotes, panel discussions, and case studies that will empower you to navigate the ever-evolving world of digital influence.


Elevate your skills and boost your professional growth at the GIS Workshops. Designed to provide hands-on experiences and practical insights, these sessions cover a range of topics crucial for influencers and digital marketers


Celebrate the spirit of collaboration at the GIS Parties. These electrifying events provide the perfect platform to network, forge new connections, and unwind in a vibrant atmosphere.


Millions Followers







Meet The Speakers

Engage in one-on-one interactions with thought leaders, and experts who are shaping the future of influencer communication and digital marketing

Salah Eddine Benhammane

Hicham Masrar

Mehdi Mourabit

Nawal Houti

Salah Eddine Mimouni

Joris Blot

Mohamad Najem

Zakaria Nani

Jalal Aaouita

Mustapha Swinga

Aly Osman

Imane Erramli

Abdelilah Akrim

Douja Belkhayat

Flora Coquerel

Mouhsine Lakhdissi

Kheira Bouazza

Hassan Baraka

Hajar Anabir

Sofiane Kabiri

Meriam Bessa

Youssef Ghalem

Neila Azouz

Karim Mosta

Najlae Seffar

Kenza bennouna

Wifak El Ouarak

Yahya El Abbassi

Salma Zaz

Zineb Kamal

Fertat Amina

Sanaa Tazi

Souhail Boucharb

Meet The Influencers

Step into the dynamic world of social media stars and content creators at The Global Influencers Summit.

Omar Lotfi


Meryam Kadmiri


Mustapha Swinga

Créateur de contenu

Rita Lagzouli


Ghita Mizdid

Creatrice de contenu Medecine

Ibrahim Jaidi

Createur de contenu


Lifestyle, Fashion, Beauty

Meryem Derni

Marketing, business, Travel and personal development

Jalal Aouita

créateur de contenu

Zakaria Nani

création de vidéo, actions sociale

Souhail Echadini


Khalil Alaoui

Créateur de contenu

Khalid Kortbi

Journalist et tv presenter

Many places Casa

Couple Lifestyle

Rita Akesbi

Lifestyle_ beauty_mom

Imane Kada

Journaliste animatrice

Yasmine Janah

Digital Marketing

Inass Louraoui

Lifestyle, Fitness

Kamar Saadaoui


Farah El Fassi


Ghazi Chaimae

Rym Fadel

Iman Bouroumya

Sofia Guedira


Afrah Giordani

Rachid Goudi

Mounia Jaider

Fah Aidara


Alicia Iannacone


Aly Osman


Mehdi Amri


Ferjani Safi




Mayssa Ferchichi


Amina Minouch


Rania Angie




Neila Azzouz

Lifestyle,beauty, fashion

Flora Coquerel

Lifestyle, beauty

Malika Menard

Lifestyle, shows, modeling

Elyette Mo

Lifestyle, beauty, travel



Nora kourkis

Jade Le Bœuf


Discover the complet schedule of The Global Influencers Summit

  • Day 01

    7 December, 2023

  • Day 02

    8 December, 2023

  • Day 03

    9 December, 2023

  • Day 04

    10 December, 2023

Arrival of Participants - Off Evening

09:00 AM - 10:00 AM

Participant welcome

10:00 AM - 10:45 AM

Opening Session

Master of Ceremony: Neila Azouz (@Neilouz Tunisia)

Opening Remarks:

  • Mr. Noureddine Bourchich, Regional Delegate of Tourism in Agadir
  • Mr. Karim Achengli, President of the Agadir Region
  • Mr. Salah-Eddine Benhammane, President of CRT Agadir
  • Dr. Nawal Houti - CEO GIS

Tributes to personalities of the city of Agadir:

  • Mr. Saaïd Amzazi, Wali of the Souss Massa Region
  • Mr. Karim Achengli, President of the Agadir Region
  • Mr. Mustapha Boudarka, Vice-President of the Agadir City Council
  • Mr. Salah-Eddine Benhammane, President of the Agadir Tourism Regional Council (CRT)
10:45 AM - 11:15 AM

Introduction Show: Morocco in Global Spotlights: Highlights Revisited

  • The Case of the 2022 World Sports


  • Sofia Tazi, General Manager of Carma Morocco
  • Moderator: Hicham Masrar
11:15 AM - 11:30 PM

Coffee Break

11:30 AM - 12:15 PM

Panel 1 - Positive Influence

"The Power of Content Creators: From Inspiration to Impact"

Discussion on how content creators can harness their influence positively to inspire and motivate their audience, fostering "True Engagement."

Case of Social Responsibility

  • Zakaria Nani
  • Jalal Aaouita – Ataa Foundation
  • Mustapha Swinga
  • Moderator: Aly Osman (Egypt)
12:15 PM - 1:00 PM

Panel 2 - Territorial Marketing: The Agadir Case

The Impact of Social Media on the Promotion and Perception of Tourist Destinations:

Exploring how social media influences the perception of tourist destinations and the role content creators can play in shaping this dynamic.


  • Mr. Salah-Eddine Benhammane, President of CRT Agadir
  • Yahya El Abbassi, Casbah Tourism Development
  • Sanaae Tazi, Royal Air Maroc
  • Era Fitness
1:00 PM - 2:30 PM

Lunch Time and Networking

2:30 PM - 3:30 PM

Panel 3 - Four-way Conversation Between Brands and Content Creators

How to integrate influencer strategy into a marketing strategy


  • Najlae Seffar, Oulmes
  • Abdelilah Akrim, OPPO
  • Amina Fertat, Royal Air Maroc
  • Salma Zaz, Nespresso


  • Douja Belkhayat
  • Meryem Derni
  • Flora Coquerel

Moderator: Neila Azouz (Tunisia)

3:30 PM - 4:15 PM

Panel 4 - Social Media: The New Challengers

Discuss the latest trends and innovations in influencer marketing, with a focus on emerging platforms.


  • TikTok Case: Kenza Bennouna, Aleph Group in Morocco: Google, TikTok, Snapchat; X (Twitter), Spotify
  • Artificial Intelligence and ChatGPT: Opportunities and Risks for the World of Communication and Influencers : Mohsine Lakhdissi, AI Crafter

Moderation: Kheira Bouazza; Mohamad Najem, DG Wemanity

4:15 PM - 4:30 PM

Coffee Break

4:30 PM - 5:00 PM

Keynote: Motivational Speech:

Hassan Baraka – Athlete – Guinness World Record in Ice Cold Swimming.

Navigating Between Challenges and Connections:

“In the Heart of Oceans, Beyond Limits, the Inspiring Journey of a Fearless Swimmer”

Karim Mosta - Casa-Beijing by Bike

Sporting challenges for peace and environmental responsibility, amplified and followed through social networks!

5:00 PM - 5:45 PM

Panel 5 - Influence Marketing in tested by Algorithms

How algorithms shape influencer marketing strategies and emerging trends in data usage.


  • Youssef Ghalem - Expert IA
  • Zineb Kamal- Smarktic
  • Joris Blot- KlientPump

Moderator: Mehdi Mourabit - CEO - WEBEUZ

9:00 PM

Boho Chic Themed Evening & Ouidad Performance

10:00 AM – 11:00 AM


  • 1. "Trends 2024" in Social Media Influence and Prospects for Marketing Utilization


    • Hajar Anabir, Digital Marketing Specialist
    • Wifak El Ouarrak, TikTok Manager
    • Salaheddine Mimouni, Social Media Specialist
  • 2. Influence Monetization: How to measure return on investment after an influence campaign

    Exploring different methods and strategies for content creators to monetize their influence, including partnerships, collaborations, and content creation.


    • Sofiane Kabiri, Strat Online
    • Souhail Bouchareb,
    • Meriem Bessa, L’atelier digital
    • Moderator: Kheira Bouazza
11:00 AM – 12:00 AM

Floral Workshop

End of the Summit

12:00 PM - 6:00 PM

City and region discovery tours

9:00 PM

Berber Gala Evening + Best Photo Award



Choose your pass now and be part of the Global Influencers Summit



  • Per party


600 Dhs

  • Conferences
  • Entertainment
  • After-parties



  • Conferences
  • Entertainment
  • After-parties
  • Workshops
  • Party of December 8th

Full Pass


  • Conferences
  • Entertainment
  • After-parties
  • Workshops
  • Parties of December 8th and 9th

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